Job Description

• Content Creation & Scheduling: Develop/curate posts, videos, graphics; manage content calendars; schedule posts for optimal times.
• Community Management: Monitor channels, respond to comments/DMs, foster positive engagement, manage online reputation.
• Strategy & Campaigns: Assist in developing strategies, plan/execute simple campaigns/contests, and identify trending topics.
• Performance Tracking: Monitor key metrics, analyze performance, and generate reports to inform strategy.
• Platform Management: Maintain profiles, understand platform-specific trends (e.g., TikTok, Instagram Reels), and use relevant tools (Hootsuite, Sprout Social).
• Collaboration: Work with marketing/design teams to ensure brand consistency. 

• Experience: 2+ years in social media management/digital marketing.
• Platform Expertise: Strong knowledge of major platforms (IG, FB, Twitter, TikTok).
• Communication: Excellent writing, editing, and verbal skills; ability to adapt tone.
• Analytical Skills: Experience with social media analytics (Insights, Google Analytics).
• Technical Skills: Familiarity with scheduling tools, basic graphic design (Canva), and paid social (Meta Ads).
• Creative & Strategic Thinking: Ability to ideate and solve problems. 

• Independence: Ability to manage day-to-day tasks with less supervision.
• Data-Driven Approach: Using analytics to make informed content/strategy adjustments.
• Trend Savvy: Actively applying new trends and features to campaigns.
• Campaign Execution: Running small-to-mid-size campaigns from start to finish.